InnovateX is created and delivered by Experience UK, the trade body representing organisations working across the Experience Economy.

We bring together experience creators, operators, suppliers, cultural organisations, destinations, place shapers and future talent, helping our community connect, grow and access opportunities in the UK and internationally.

Our work includes industry research, international trade activity, events, policy engagement, thought leadership, networking and programmes designed to support the continued growth of the sector.

InnovateX is where much of that work comes together.
It is our opportunity each year to bring the wider Experience Economy into one place to share knowledge, challenge thinking, create opportunities and collectively shape what comes next.

Find out more about Experience UK and how to become a member today.